"Cali-Pop is a fun, high spirited food products and service company aimed at offering high-quality, moderately priced, occasionally unusual foods at public and private special events. We seek to create win-win relationships with our customers, our promoters, our employees, our community and our environment. We aim to become a regionally recognized brand name, capitalizing on the cultural significance of the free-spirited Southern California lifestyle. Our goal is moderate growth, annual profitability and maintaining our sense of humor."